Google sues over click fraud
Google has filed a lawsuit against an operation by the name of Auction Experts, that it claims systematically clicked on text ads to defraud its advertising network.
The case, filed in the Superior Court of Santa Clara County in California, is among the first civil lawsuits to relate to click fraud. The lawsuit charges that Texas-based Auctions Expert International signed up to display Google’s targeted text advertising on its Web site, and then fraudulently clicked on the ads to profit from its pay-per-click system.
Google did not say how much money was lost, but the company is seeking compensatory and punitive damages to be determined at trial.
According to Google’s complaint, Auctions Expert erected its Web site and signed up for its Adsense programs with the sole intention of generating false clicks and collecting advertiser fees.
(soruce: news.com)
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